Shammi Shinh, the British entrepreneur who commissioned and sold the bottle, said he hoped Champagne’s fizz may juice the market for NFTs at a time that it, and other financial markets, are substantially off their highs.
“I’m hoping for more awareness — I want people to understand NFTs now,” said Shinh. He said that the Champagne, and his collaboration with the artist, Mig, may be the first of a limited-edition.
Chateau Avenue Foch is a new brand. The Premier Cru grapes of the Champagne were grown at Allouchery, a family-owned estate in Chamery.
Giovanni Buono told the Journal that the brothers have no plans to open the bottle.
Their purchase was made privately. In the public market for wine, vintage bottles normally bring in high prices. In 2020, a bottle of the famous Heidsieck 1907 shipwrecked Champagne was sold for $275,000 in Moscow. On its way to the czar in 1916, so the story goes, the shipment was sunk by a German U-boat and recovered by Finnish divers decades later.